I Dug Through 300+ Sites to Find the Best Beauty Rewards Programs
- Skipping Sephora & Ulta — you already know about those.
I went deep into the beauty trenches—like, scroll-through-300-brand-sites deep—to uncover which brands have the best beauty rewards programs.
We all love Sephora and Ulta for their birthday gifts (and I’ve got full breakdowns on the Sephora Beauty Insider and Ulta Rewards programs if you’re curious), but there are so many other brands giving main character energy with their rewards programs.
Some of these brands offer legit birthday gifts (yes, actual product gifts—not just discounts), early access to launches (content creators, take notes!), and points you can turn into minis, travel-size, or even full-size beauty goodies.
What Makes a Beauty Rewards Program Worth It?
Not all rewards programs are created equal, beauty. Here’s what I look for before I hand over my email address:
- Signup bonus – Gimme a discount and points just for showing up
- Multiple ways to earn – I want points for reviews, challenges, and following your socials
- Redeemable rewards – Let me trade in points for real products or dollars off my order
- Member-only sales – Because full price is a scam
- Birthday gifts – Actual products, not just 15% off
These Rewards Programs Are Actually Worth It
If you love stacking points and getting surprises in your inbox, you’ll want to check out these beauty brand reward programs.
BareMinerals – Good Rewards Program
➡️ If you want a low-effort way to earn real product rewards fast, BareMinerals makes it super easy.
-
5 points = $1, and 1,000 points = $10 off
-
Free products start at just 500 points (mini mascara, eye cream, and more)
-
Birthday gift: Everyone gets a cute bday gift. Typically its a mini/travel-size duo set like a mini Strength & Length Mascara and mini eye cream
- Join the Bare Minerals Good Rewards Program
ELF Cosmetics – Beauty Squad
➡️ For anyone who loves affordable beauty and stacking points like crazy, ELF’s program is a MUST!
-
10 points per dollar spent = fast stacking
-
Reward products start at 400 points actual mini products and/or $2+ off
- Get a $5 gift card at 2K points and it goes up from there!
-
Birthday gift: birthday points to boost your total
- Join the ELF Beauty Squad Rewards Program
Glow Recipe – Club Glow
➡️ Glow Recipe’s program feels like skincare & self-care in rewards form—cute, generous, and dewy AF.
-
10% off and a freebie just for signing up
-
Earn 1 point per dollar + 25 points at signup
-
Redeem products starting at 300 points and/or get $15 off
-
Birthday gift: Their rewards program bday gift is a mini duo set!
- Join the Glow Recipe Club Glow Rewards Program
Sol de Janeiro – SOL Passport
➡️ Smell good, feel good, and get rewarded while doing it—Sol’s program is a generous with the mini products.
-
50 points at signup, 1 point/dollar after
-
$5 off or mini products = just 100 points
-
Birthday gift: 100 points dropped into your account but with minis starting at 100 points, its like getting a freebie every year!
- Join the Sol de Janeiro SOL Passport Rewards Program
Supergoop – SPF Squad
➡️ If you’re SPF obsessed (as you should be), Supergoop’s rewards bring the sun protection and the perks.
-
50 points when you join
-
$10 off = 100 points (yes please!)
-
Rewards start at just 10 points
-
Birthday gift: Their bday reward is 100 points in your account, but reward products start at just 10 points!
- Join the Supergoop SPF Squad Rewards Program
Wanna Know the 10 Brands That Give Real Birthday Gifts?
I found ten beauty brands (excluding Sephora & Ulta) that give actual, free birthday gifts to members of their reward programs—and I made a list just for you.
If you want the full birthday beauty breakdown (and maybe a few surprise perks too), sign up for my email list and I’ll send you the full list straight to your inbox. Spoiler: it’s worth it.
Final Thoughts
There are some seriously underrated rewards programs out there giving beauty lovers exactly what we want: perks, presents, and products that don’t break the bank.
So if you’re tired of only relying on Sephora and Ulta for your yearly birthday haul—you’re gonna love what I found.
And trust me, you’ll want that birthday gift list before your big day hits.
