Sephora Savings Event 2025 – Your Fall Wishlist’s Big Moment

You Didn’t Hear This From Me.

In this post:

The 2025 Sephora Savings Event (aka the Fall Sale) is almost here, beauty! This year’s sale runs from October 31st through November 10th, 2025—and yes, you’ll need to use the code: EVERYTHING at checkout to get your discount.

Look, beauty—let’s be real. It’s a wild time out here. Dropping a bag on beauty might not be in the cards for everyone, and I totally get that. But if you’re running low on staples or there’s a hole in your routine you’ve been meaning to fill, this is the time to shop smart.

As someone who reviews a lot of beauty products, I can tell you—some are absolutely worth it, and some just aren’t. So here’s what you need to know about the Sephora Fall Savings Event, plus a few of my top picks—and a couple products I wouldn’t recommend. Let’s get into it 👇

2025 Sephora Savings Event Dates

Fall Sephora Savings Event 2025 Overview:

During the Savings Event:
- Rouge Members – will receive 20% off all orders (October 31st – November 10th)
- VIB Members – will receive 15% off all orders (November 4th – November 10th)
- Beauty Insider Members – will receive 10% off all orders (November 4th – November 10th)
You can use the coupon code (code: EVERYTHING) as many times as you would like during the Sephora Sale
Sephora is offering 30% off all Sephora Collection products from October 31st – November 10th

Shop the Sale Here!

Want the tea on Sephora Birthday Gifts? I’ve got a whole Sephora FAQ page breaking it down—and how I scored free gifts from 10+ beauty brands this year 👀

🚫 Avoid These Sephora Sale Mistakes

Before you hit add to cart, here are 3 common mistakes to skip so you can shop smarter (and with less regret):

1. Buying Every Viral Drop

Wait for trusted reviews before splurging on brand-new or hyped-up products—especially if you’ve never tried the brand.
Sephora Sale Tip: Look for non-sponsored opinions or real consumer reviews on social media before buying.

2. Skipping the Brand’s Website

Some brands offer better discounts on their own site—especially if you’re not Rouge.
Sephora Sale Tip: Many offer 20–25% off just for signing up for emails.

3. Not Checking What You Already Own

Take inventory before shopping—you might already have something similar (or better) sitting at home.
Sephora Sale Tip: Share unused products with friends—they might be eyeing them for the sale!

What is the 2025 Sephora Savings Event code?

Each year the sale codes change, the Fall 2025 Sephora Savings Event code for all member levels is: EVERYTHING

Sephora Savings Event Exclusions (Fall 2025 Update)

There are always a few exclusions and fine print details for every Sephora Sale — here’s what to know before you check out.

You can find the official terms and full list of exclusions below:

Offer only valid on merchandise purchases made in Sephora US and Canada stores, Sephora at Kohl’s, Instacart, DoorDash, and on sephora.com, sephora.ca, and kohls.com.
Must present coupon in store or enter code online.
Buy Online, Pick Up In Store orders placed after 11/10/25 do not qualify.
Limitations: two Dyson items, three Shark Beauty items, three The Ordinary items, and three Nutrafol items per SKU per transaction.
Not valid on Sephora Collection products, MAC Cosmetics VIVA GLAM products, in-store services, previous purchases, gift cards, Same-Day Unlimited subscriptions, packaging, taxes, or shipping and handling charges.
Return of discounted merchandise will be for price actually paid.
Sephora/Kohl’s is not responsible for damaged, lost, or stolen offer materials or barcodes.
Offer has no cash value and may not be altered, sold, bartered, or transferred.
Applicable Beauty Insider status must be attained prior to redemption.
Same-Day Delivery available only at select Sephora stores.
Cannot be used in conjunction with any other offer, Beauty Insider Cash, Rouge Reward, or reward, unless otherwise specified by Sephora, except for Credit Card Rewards.
Sephora employees are not eligible for this offer.
Sephora/Kohl’s may modify or cancel the offer at any time, in its sole discretion.
See Beauty Insider Terms for details, including exclusions on what purchases qualify toward spend thresholds.
Beauty Insider members receive free Standard 1–3 Day Shipping on all US and Canada orders — no minimum required.
Guest checkout orders qualify for free shipping at $50+.

Separate Sephora Collection Offer

Beauty Insider members get 30% off Sephora Collection from 10/31/25–11/10/25 but there’s no code stacking allowed. Sephora also says:

This offer has its own terms and cannot be combined with the main Savings Event discount.
Not valid on in-store services, gift cards, Same-Day Unlimited subscriptions, packaging, taxes, or shipping and handling charges.

So what’s the TL:DR on Sephora Sale Exclusions?

✅ You can use the code on:

Nearly all makeup, skincare, fragrance & tools
Dyson (limit 2), Shark Beauty (limit 3), The Ordinary (limit 3), Nutrafol (limit 3)
Online, in-store, and Same-Day Delivery (in select areas)

❌ You can’t use the code on:

Gift cards
Sephora Collection (already discounted)
MAC VIVA GLAM
Beauty services

Can I shop the Sephora Savings Event at Kohls?

You can shop Sephora Sales at any Sephora inside Kohls store, however you CANT get the sale discount on Kohls.com.

What time does the Fall Sephora Savings Event Sale start?

Sephora sales usually go live at 11:59 PM PDT on the sale start date.

For example, this year, it’s expected to go live at 11:59 PM PT on October 30th, so be ready the night before if you’re Rouge!

Can I Use the Sephora Sale Code More Than Once?

Yes, you can! The code: EVERYTHING can be used as many times as you want during your tier’s access window—both in-store and online. Every single time you check out, the code applies, so don’t feel pressured to place one giant order. Shop at your pace.

Should I Wait for Sephora’s Black Friday Sale Instead?

Wondering if you should save your Sephora order for Black Friday? Short answer: no. Black Friday sales at Sephora usually only apply to select items and only last a few days. Unless you’re glued to your emails and social feeds, it’s easy to miss them. If you’re looking to stock up or splurge on something specific, the Sephora Savings Event is your best bet for a sitewide discount.

Do Items Sell Out During the Sephora Sale?

Yes—they do. Hot-ticket items like viral beauty launches (think Fenty Beauty, Huda Beauty, Summer Fridays), fragrance sets, and holiday gift kits can sell out fast. If you’re shopping for birthday gifts or special occasion backups, grab them early. And if you’re Rouge, don’t wait—shopping on the first day gives you the best shot at getting everything on your list.

I missed this sale, when is the next Sephora Sale?

If you missed the Fall Sephora Savings Event, the next one (the Spring Sale) will be here before you know it. Get all the details on the next Sephora Sale (likely Spring 2026) here!

This post gave you the full scoop on the 2025 Sephora Savings Event (aka the Fall Sale). Want more tea on all things Sephora? Keep scrolling for more Nubelease posts you’ll love. Still got questions about the sale? Drop a comment or check out my other Sephora posts—I’ve got you covered.