New Beauty Products Round Up – September 2025

  • Serving Scents and Shadows.

September is always a turning point in beauty. This month brought a flood of palettes perfect for building full fall looks, plus a wave of fragrances that set the tone for the season. Brands love to tease “almost holiday” launches right now, but I skip the purely limited-edition sets—this roundup is all about the fresh drops that actually last. Here’s everything worth watching from September.

 

New Beauty Product Releases September 2025

  • e.l.f. – Glow Reviver Plumping Lip Oil $9 (8 shades)
  • Makeup By Mario – Ethereal Eyes Nature Palette $69
  • Makeup By Mario – Brush Set
  • Makeup By Mario – Master Mascara $28
  • LYS – Bright Start Creamy Buildable Coverage Airbrush Concealer $32 (12 shades)
  • EADEM – Le ChouChou Lip Balm $24 (2 shades: Croissant au Beurre, Pain au Chocolat)
  • Phlur – Vanilla Blackberry Fragrance Mist $38
  • Huda Beauty – Easy Bake Duo $39 (2 shades)
  • Glossier – Cloud Paint Plush Blush $26 (14 shades)
  • NARS – Ethereal Aura Blush Palette $60
  • NOYZ – Only Human Eau de Parfum $85
  • Byredo – Bois Obscur Extrait de Parfum $415
  • LORE – Sublimity Eau de Parfum $88
  • Boy Smells – Peachy Oudy Eau de Parfum $78
  • Fwee – 3D Voluming Tint $17 (17 shades, 2 intensities)
  • Yves Saint Laurent – Libre Vanille Couture Limited Edition Eau de Parfum $148
  • Charlotte Tilbury – Hollywood Instant Look In A Palette $69
  • Charlotte Tilbury – Airbrush Flawless Matte Blurring & Waterproof Setting Spray $38
  • The Ordinary – PHA 5% Exfoliating Lip Serum $8.50
  • Farmacy – Honey Cloud Lightweight Barrier Repair Moisturizer $48
  • Kylie Cosmetics – Hair & Body Mists $28 each (3 scents: Vanilla Dew, Caramel Cloud, Sweet Éclair)
  • Phlur – Cherry Stem Eau de Parfum $32 (9.5 mL travel size), $99 (full size)
  • Half Magic – Go Plump Yourself Invisible Extreme Plumping Lip Liner $20
  • Laneige – Lip Glowy Balm Stardust $19 (2 shades: Milky Way, Pink Supernova)
  • Natasha Denona – Eye Sculpt Texture & Tone Eyeshadow Palette $82
  • SHEGLAM – Lock & Go Long-Lasting Cushion Foundation $11.99 (36 shades)
  • Givenchy – Prisme Libre Bronzer Powder $60
  • Dove – Holiday 2025 Limited Edition Body Care $7.99 (4 scents: Maple Glazed Donut, Marshmallow Vanilla, Cranberry Orange, Cedarwood Mint)
  • Hourglass – Ambient Lighting Edit Unlocked Holiday 2025 Palette $90
  • Gisou – Honey Infused Hydrating Lip Oil $28 (new shades: Milky Mocha, Sticky Toffee, Vanilla Glaze)
  • Naturium – Multi-Bright Milky Toner $17
  • Naturium – Advanced Serum $25
  • Tom Ford – Fabulous Lip Color $62
  • Burberry – Powder Blush $49
  • MAC – Pro Lip Erase $25 (10 shades)
  • Make Up For Ever – Artist Color Palette $99
  • Victoria Beckham x Augustinus Bader – The Foundation Drops $110 (19 shades)
  • Byredo – Bibliophilia 18-Colour Eyeshadow Palette $115
  • Tower 28 – GoGo Cooling Shimmer Eyeshadow $20
  • Danessa Myricks – Yummy Skin Liquid Blurring Balm Mattifying Setting Spray $23
  • Mugler x L’Oréal – Collab Collection £12.99–£20.99
  • Gucci – Matte Blurring & Mattifying Tinted Powder $65
  • Hung Vanngo – Color Story Eyeshadow Palette $49
  • Hung Vanngo – Creamy Matte Longwear Lipstick with Hyaluronic Acid $29
  • Hung Vanngo – Very Beautiful Matte Velvet Blush $32
  • Hung Vanngo – Soft Focus Blurring Matte Powder Bronzer $38
  • Hung Vanngo – Accentuating Longwear Lip Liner $24
  • Hung Vanngo – Soft Velvet Creamy Kohl Eyeliner $22
  • Hung Vanngo – Longwear Waterproof Precision Gel Eyeliner $24
  • AmRezy – Signature Touch Satin Cream Lipstick $22 (10 shades)
  • AmRezy – Signature Lip Gleam Gloss $21 (10 shades)
  • AmRezy – Signature Cream Slick Lip Liner $16 (10 shades)

 

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Shop The Latest Beauty Launches from September 2025

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