New Beauty Products Round Up – August 2025

  • Summer Heat, Holiday Sneak

August beauty came with a split personality. On one hand, brands leaned into the heat with powders, primers, and setting sprays to keep makeup locked through sweaty days and late nights.  On the other, fragrances and mists were everywhere, perfect for vacations and soaking up those last summer vibes.

And sneaking in between? Early holiday releases showing up sooner than ever. Are we still in summer… or are we already being pushed into holiday mode?

New Beauty Product Releases August 2025

  • NYX – Lip Lingerie Lip Liner Stain $12 (12 shades)
  • Boy Smells – Bratz Doll Skin Body Mist $42
  • Kayali – Oudgasm Vanilla Oud Hair + Body Mist $73.70
  • Kayali – Oudgasm Chocolate Oud Eau de Parfum $140
  • Kayali – Oudgasm Milky Musk Oud Eau de Parfum $140
  • Glow Recipe – Cruelty-Free Snail Mucin $32
  • Tatcha – The Longevity Serum $80
  • Sacheu – Hydra-Peel Off Mask $26
  • Natasha Denona – HyGlam Foundation $52 (36 shades)
  • Makeup By Mario – SurrealSkin Natural Finish Foundation $48
  • Gucci – Glow Skin Tinted Moisturizer $59 (20 shades)
  • One Size – Bouclé Silk Airbrushed Finishing Powder $40 (10 shades)
  • Haus Labs – Precision Sculpt Shaping Balm Contour Stick $30 (9 shades)
  • Ciele – Flush & Protect SPF 45+ Powder Blush $34 (8 shades)
  • MAC – Skinfinish Lightstruck Liquid Highlighter $46 (5 shades)
  • Glossier – Skylight Liquid Highlighter $24 (6 shades)
  • Pat McGrath – Skin Fetish Sublime Perfection Longwear Blurring Setting Spray $38
  • Fenty Beauty – Set It Down Ultra-Fine Blurring Setting Powder $37 (6 shades)
  • Fenty Hair – The Mista Hair + Body Fragrance Mist $30
  • Fenty Beauty – Grip Trip Mattifying + Blurring Primer $37
  • Fenty Beauty – Grip Trip Hydrating + Plumping Primer $37
  • Viseart – Paris Nuit Étendu Palette $44
  • Kilian – Angels’ Share On the Rocks Eau de Parfum $275
  • Valentino – Born in Roma Ivory
  • Byredo – Alto Astral Eau de Parfum $235
  • Juliette Has A Gun – Powder Love Eau de Parfum $150
  • Snif – Half Baked Pumpkin Smash Body Cream $24
  • Dolce & Gabbana – Devotion Ever Icon Eye Palette $71
  • Charlotte Tilbury – Life Changing Lip Mask $30
  • OUAI – Aluminum Free Deodorant $22 each (3 scents: St. Barts, Melrose Place, Capetown)
  • Peter Thomas Roth – Water Drench Whipped Cream Cleanser $28.90
  • Amika – Aura Hair & Body Mist $28
  • Soft Services – Affogato L’Orange Buffing Bar Body Exfoliant $30
  • Jones Road – Soft Skin Cream Cleanser $30
  • Jones Road – Soft Skin Shower Gel $36
  • Olay – Holiday Moisturizing Body Wash $7 (4 scents: Visions of Sugarplums, Spoonful of Sugar, Fireside Fir, Champagne Blush)
  • Secret – Holiday Invisible Solid Deodorant $8 (4 scents: Visions of Sugarplums, Spoonful of Sugar, Fireside Fir, Champagne Blush)
  • Mary Phillips – Underpainting Face Palette $64 (3 shades: Light, Medium, Deep)
  • Dyson – Omega Hydrating Hair Oil $54.99
  • Dyson – Omega Leave-In Conditioner Spray With Heat Protection $69

 

Want more beauty? There’s plenty more where this came from! Stay up to date on the hottest beauty drops by joining the email list. New beauty products going straight to your inbox every month — and you can find even more new beauty posts right now on Nubelease below!

Shop The Latest Beauty Launches from August 2025

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